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Planting the Seed: Growing Technology Adoption in Your Fleet

Convincing your team to embrace new technology can be challenging, but with the right approach, the benefits can be transformative. This session will provide actionable strategies for selling the value of technology, demonstrating a strong return on investment (ROI), and setting realistic expectations for implementation timelines. Whether you’re introducing cutting-edge safety systems, telematics, or operational tools, this session will help you craft a compelling case for technology adoption, address common objections, and align your organization on a path to success. Learn how to plant the seed for change and cultivate a tech-forward culture in your fleet.

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Takeaways

  • Build momentum for innovation and set your organization on a path to sustainable, tech-driven growth.

  • How integrating the right tools can improve efficiency, safety, and profitability over time.

  • Explore how the right technology can enhance safety, efficiency, and profitability, creating a future-ready fleet.

Safety on Stage: Responding to a Trucking Emergency

This interactive session features carrier professionals portraying what a safety director should and should not do in the aftermath of a truck accident. Learn critical steps for effective crisis management, including communication with authorities, victims, and the public. Discover how to develop a crisis communication plan, conduct internal investigations, and balance driver accountability with support.

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Takeaways

  • Learn how to balance disciplinary action with coaching and support for drivers.

  • Understand the importance of proactive safety measures to prevent accidents.

The Blueprint: The Art of Safety Manual Development

Learn the key elements of creating a comprehensive safety manual, from writing clear and effective policies to avoiding common pitfalls. This session will provide practical tips to ensure your manual balances detailed guidelines with real-world application, helping you bridge the gap between policy and practice.

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Takeaways

  • Balance the need for detailed policies with practical implementation.

  • Explore the relationship between written policies and on-the-ground practices.

Behind the Wheel of Safety: A Day in the Life of a Safety Director

Dive into the multifaceted role of safety directors and gain insights into their key responsibilities and challenges. This session will cover strategies for identifying safety risks, developing mitigation plans, and implementing effective safety programs to reduce accidents and injuries. Explore the latest safety technologies and learn how to integrate them into your fleet. Additionally, discover best practices for clear communication with drivers, management, and regulatory agencies to foster a culture of safety and compliance.

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Takeaways

  • Balance the need for detailed policies with practical implementation.

  • Explore the relationship between written policies and on-the-ground practices.

Steering Clear: Effective Strategies to Prevent Truck Accidents

Explore the most common types of truck accidents and their underlying causes, equipping you with the knowledge to identify risk factors and take proactive steps to enhance safety. Learn how to minimize the impact of fatigue-related incidents and address the root causes of truck accidents to protect drivers, cargo, and your fleet.

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Takeaways

  • Learn effective strategies to prevent lane change accidents.

  • Understand the factors contributing to jackknife accidents and how to mitigate them.

  • Develop strategies to avoid "give-away" accidents and protect cargo.

Driving Performance: The Power of Coaching in Action

This session will highlight the critical role of effective coaching in driver performance, focusing on strategies to provide constructive feedback and motivate drivers. Learn how to strike the right balance between disciplinary action and supportive coaching, ensuring both compliance and improvement. Explore key indicators that coaching may no longer be effective and when termination might be necessary. By the end of the session, you'll be equipped with the tools to foster a positive coaching environment, address performance issues, and drive success within your fleet.

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Takeaways

  • Explore techniques for maintaining a positive and supportive coaching environment.

  • Develop strategies for dealing with difficult conversations and delivering negative feedback.

  • Learn how to recognize and reward positive behavior to boost morale and performance.

About Truckload Carriers Association

Located in Alexandria, Virginia, TCA is the only trade association whose sole focus is the truckload segment of the motor carrier industry. The association represents dry van, refrigerated, flatbed, tanker, and intermodal container carriers operating throughout North America. Founded in 1938, the TCA represents operators of over 220,000 trucks, which collectively produce revenue of more than $40 billion in annual truckload revenue.

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www.truckload.org

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